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Press Kit

Fast Facts

  • Founded: November 2009
  • Location: Portland, Oregon, USA
  • Leadership: Dave Selden, President / Creator / Janitor
  • Employees: 1
  • Retail Outlets: 500+ worldwide
  • Books: 32 and counting
  • Made in Portland, USA: All 33 Books Co.-branded goods are designed, tested and printed in Portland, Oregon. I believe there is an environmental benefit to locally-made and I like to be involved in the manufacture of my products. Partner goods are all made in the USA, with the exception of the glassware in my Whisk(e)y Kit, which comes from Germany, and made by a factory which specializes in lead-free crystal glassware.
  • Environmentally-Friendly: All my books and posters are printed on 100% recycled paper using soy-based inks. 
  • Authentically Nerdy: I do extensive research to inform every product I develop, and belong to a number of industry organizations to maintain a level of expertise (Brewer's Association, Specialty Coffee Association, American Cheese Society, Specialty Food Association, etc).


33 Books Co. Logo:

Product Images

Low-resolution imagery suitable for blog posts, tweets, Instagram, etc. can be found on individual product pages at For high-res product photos, please contact

Product Photo Credits: Steve Temple Photography

Dave Selden, Founder / Creator

  • Dave adding frosting to ink for 33 Doughnuts on press (JPG / TIF)
  • Headshot (JPG / TIF)

Press Releases